Social Media

MAKING SOCIAL MEDIA WORK FOR YOUR BUSINESS
ONLINE WORKSHOP DATES: 19 February 2021
PUBLIC WORKSHOP DATES:
Midrand, JHB: 25 February 2021
Pretoria: 18 February 2021
ENQUIRIES:
For in-house group bookings and other enquiries, please e-mail Ronell at events@norcaz.biz or contact Charlotte on 011: 902-0720 / 062 162 1640 or Ronell at 073 291 0450.
Duration: 1-day
COURSE FEES
Normal Course fee: R3,950.00 (R4,542.50 incl. 15% VAT) per delegate.
SPECIAL ONLINE & PUBLIC FEE less 25% (R987.50) = R2,962.50 (R3,406.86 incl. VAT) per person for all new registrations received and paid for by 29 January 2021. Terms and conditions apply.
Online Training Hours: 08:30-16:00 which include 2 x 15 min tea breaks and 1 x 30 min lunch break.
INTRODUCTION
The question is not whether to use social media to market or promote your business, but how best to do it.
This 2-day workshop will help you better understand how social media can help increase brand awareness, engage better with customers and grow sales. Knowing how to successfully use Social Media for your business is key to providing your customers with an interactive brand experience and growing strong customer-brand relationships.
Time is limited, we get it. We know you’re busy and you want to be sure that the time you spend on social media is going to pay off. This workshop will show you everything you need to know to use social media in the most effective way. This course is not an advanced course.
Delegates are requested to have access to a laptop as there is a lot of practical work that needs to be done online.
Apply social tools to:
- Create valued customer experiences
- Drive workforce productivity and effectiveness
- Accelerate innovation
More and more leading companies are integrating social into their strategies to drive competitiveness and addressing the overall change process.
Course Outline
DAY ONE
- Online Marketing Overview and Why it is important (includes Social Media)
- Creating your online marketing strategy
- What’s next?
DAY TWO
Setting up Social Media profiles and creating paid adverts via:
- LinkedIn and
How to use reporting to track results
Social Media Content planning and creation
Reporting